added
Confirmed click-through-rate metric
2 months ago
We have just added a new metric to measure the CTR using Confirmed Delivery. Confirmed Click-Through-Rate (CCTR) is measured by (total clicks/confirmed delivered) * 100%
OneSignal calculates click-through-rate (CTR) based on OneSignal deliveries, but if you wanted additional granularity for your CTR to exclude devices that will never receive your notification, you can now reference the Confirmed CTR statistic on your delivery reports for Push messages.