We've added intelligent delivery to email.

Transform your email engagement with OneSignal's latest breakthrough: Intelligent Delivery. This powerful new feature automatically determines the optimal time to reach each individual user, maximizing your email campaign's impact.

🎯 Perfect Timing, Every Time

Say goodbye to emails buried at the bottom of inboxes. Our intelligent system analyzes your users' engagement patterns to deliver messages when they're most likely to be checking their email – keeping you front and center in their inbox.

🤖 Smart Learning Engine

Our algorithm continuously learns from:

• User open patterns
• Click-through behavior
• Real human interactions (excluding bot activity)

The more your users engage, the smarter the system becomes, creating an ever-improving cycle of optimization.

🔄 Seamless Integration

Intelligent Delivery works harmoniously with your existing OneSignal features:

• A/B Testing compatibility for maximum optimization
• Automatic fallback to standard delivery for new users

🚀 Getting Started

When sending your email, under delivery schedule, select Intelligent Delivery and your email will be sent at the optimal time for your user.

Automated Messages are no longer supported and the feature has been retired in the free plan. Paid apps will continue to have access to this feature until further notice.

Active automated messages will remain live and continue functioning as expected. However, you can no longer create new automated messages, or reactivate paused automated messages. To build new automated sequences and enhance your campaigns, we recommend using Journeys.

For questions on this change, please reach out to [email protected].

We improved the new message experience by adding a library of templates (get inspiration for your next push, in-app, email, or SMS), or quickly start from a template you've made, or a previous message.

Now you can choose to have users move down the same percentage split branch every time they re-enter a Journey, giving you more control over what messages are sent in Journeys.

message.url is now a supported property for push events. It enables the retrieval of the launch URL directly from your event stream payload.

If you use a different URL for web versus app audiences in the same push, use the message.app_urland message.web_url instead.

Example Event Stream body:

{
       "user_id": "{{ event.external_id }}",
       "event_id": "{{ event.id }}",
       "event": "{{ event.kind }}",
       "properties": {
         "message_id": "{{ message.id }}",
         "message_name": "{{ message.name }}",
         "message_title": "{{ message.title.en }}",
         "message_contents": "{{ message.contents.en }}",
         "message_url": "{{ message.url }}",
         "message_app_url": "{{ message.app_url }}",
         "message_web_url": "{{ message.web_url }}",
         "template_id": "{{ message.template_id }}",
         "subscription_id": "{{ event.subscription_id }}",
         "subscription_device_type": "{{ event.subscription_device_type }}",
         "source": "onesignal"
       },
       "originalTimestamp": "{{ event.datetime }}"
  }

Now, you can set up more personalized paths in your Journey. Create up to 20 branches to test channels, content, timing, ordering, and more. Assign different weights to each branch, or easily distribute audiences evenly across all branches. See how different paths perform against each other or against a control group.

We've upgraded our Wordpress Web Push plugin to v3+.

What's changed:

1. 🚀 Upgrades the OneSignal Web SDK from version 15 to 16.
2. 💬 Setup more new prompts within the OneSignal dashboard, including the following. No custom code is required anymore to configure these.
   1. Category Prompt
   2. Email/Phone Slide Prompt
   3. Custom Link Prompt.
3. ⏩ When publishing a new post, check the "Send notification when post is published" box to send a push notification.
4. 🧑‍🤝‍🧑 Choose which audience segment should receive notifications for each post.
5. 📑 Web Topics are included by default.
6. 📲 Send to mobile app subscribers, with an option to direct them to a different URL (Deep Link).

We've added keywords for SMS. Keyword engagement enables quick, two-way communication, enhancing personalization, accessibility, and user satisfaction. It drives conversions and higher engagement with your subscribers. Add a data tag to the keyword, and segment based on their preferences to send more targeted SMS.

We improved the Event Streams feature to make troubleshooting simpler and faster. Now, you’ll find dedicated tabs for successful and failed events, making it easier to spot issues at a glance. Clear empty states show when there’s no data in either tab, and updated messaging ensures you know the logs display a sample of your data.

These updates were inspired by your feedback, helping you quickly identify and resolve issues. Give the enhanced Event Streams a try today! 🌟

We are thrilled to launch three new segment templates designed to help you hit the ground running with proven strategies:

• First-Time audience
• Regional audience
• Custom Audience based on tags

Our analysis of 6.3 billion message deliveries uncovered powerful insights. These templates are built to help you:

• Create high-performing segments from day one.
• Use proven filter combinations that drive higher engagement.