OneSignal Snowflake integration overview

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Overview

Snowflake is a cloud-based data warehousing company that offers a fully managed and scalable solution for storing and analyzing large amounts of data. It provides a cloud-based data storage and analytics service that allows businesses to store, process, and analyze large amounts of structured and semi-structured data. The events available are from email, push notifications, in-app messages, and SMS messages that have been sent and the subsequent events data tied with it. By integrating with OneSignal, you unlock the ability to automatically sync message event data to your Snowflake database. This allows you to run queries and generate reports based on the events your users generate.

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Requirements

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OneSignal

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Snowflake

  • Snowflake account
  • Ensure your Snowflake account has the IMPORT SHARE and CREATE DATABASE roles.
    • We recommend using the ACCOUNTADMIN role for accepting the share.

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Setup

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1. Sign up

In order to activate the Snowflake integration, you’ll need to request access via the OneSignal Marketplace listing for Message Events Data. From there we’ll reach out to your team to obtain more information.

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2. Provide Account Information

Once we connect with your team, you’ll need to provide some details to us so we can share data with you. We will need your Snowflake Account ID and your Snowflake Organization ID. The easiest way to get that info is to click the “Copy account identifier” button (as shown below).
You should be in contact with us via the OneSignal Marketplace listing. However, if you have any further questions about providing account information, you can email snowflake-data-sharing@onesignal.com

Copying Snowflake account identifier

Once you are accepted into the program, be on the lookout for a few items:
  • Email from OneSignal welcoming you into the program
  • Email from Snowflake notifying that the data share is complete

Snowflake data share notification email

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3. Accept data share within Snowflake

Once you receive an email from Snowflake notifying you about the data share being complete, you should be able to log into the Snowflake app and accept the data share. Navigate to Data → Private Sharing where you should be able to see a new Privately Shared Listing. Once you click Get, your data will start replicating to your region.

Snowflake private sharing interface

Note: If the Get button is not available but a Request button is, the permissions of the role attempting to make the share does not include CREATE DATABASE or IMPORT SHARE. We suggest switching to the ACCOUNTADMIN role. It will take some time for the data to be replicated. Snowflake will follow up with an additional email once the data is available. You should see a dialog that looks like this

Data replication status dialog

Once the data is ready to use, your listing should have a new Get button available. Click the Get button and you will be greeted with a new dialog

Database configuration dialog

Set the name of the database and database roles to something you prefer. Then click Get

Data share setup completion

That’s it! Data is now being synced from OneSignal to Snowflake. The sync cadence is set to once every 24 hours, so the initial data may not be available until the next day.

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Disconnect data share with OneSignal

Please email us at snowflake-data-sharing@onesignal.com to request to deactivate your data share with OneSignal.

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Generate message events

Send messages via push, email, in-app, or SMS to trigger events that will sync based on your Integration Settings.

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Events and Properties

An overview of the data available on Snowflake’s Marketplace

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Message Events Data

See Event Streams for more details. For each message event generated by a user, the following metadata will be attached to the record.
Column NameTypeDescriptionExample
event_idUUIDA unique ID that represents the eventdc76df03-287c-403a-aabd-b2d4fe44e5c6
event_kindstringThe type of event that occurred. The list of event kinds can be found here.message.email.opened
event_impression_timestampunix_timestampThe time that Onesignal processes the event1684951205
subscription_idUUIDA unique ID that represents the device/subscription6e8b6978-75a4-4882-878c-2d15a78c2409
subscription_languagestringThe language of this subscriptionen
subscription_timezoneintegerThe specified timezone of this subscription-25200
subscription_device_typestringThe type of device this subscription uses.SMS
onesignal_idUUIDThe onesignal_id of the user that made the impressiondc76df03-287c-403a-aabd-b2d4fe44e5c6
external_idstringThe external_id of the user that made the impressionMyExternalId
message_idUUIDA unique ID that represents the messagedc76df03-287c-403a-aabd-b2d4fe44e5c6
message_namestringThe human-readable id of the Notification/MessageCampaign 1
message_titlestringThe Title of the Notification/Message.English only at this timeBonus 50 coins when you play!
message_bodystringThe Body of the message. (Truncated) English only at this time.Play against your friends and earn an additional...

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Message Event Kinds

See Event Streams for more details. Message Events are the first category of data that we’ll be offering on Snowflake’s Marketplace. Please reach out to us at snowflake-data-sharing@onesignal.com with any requests for additional categories of data!

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Data Retention

Data shared from OneSignal via Snowflake is retained for a period of 30 days. To ensure data preservation beyond this timeframe, we recommend you copy the relevant data to your own tables.