This guide covers the JavaScript API for HTML in-app messages created with the OneSignal HTML Editor. If you are looking for SDK methods to set triggers, handle in-app click events, or manage the in-app lifecycle, see the Mobile SDK Reference.

Requirements

1. Use data-onesignal-unique-label for click tracking

All clickable elements must have a data-onesignal-unique-label attribute with a unique value. This enables OneSignal to:
  • Track click analytics
  • Correctly trigger associated actions
HTML
<button id="tag-user-button" data-onesignal-unique-label="my-tag-user-button">
  Tag User
</button>
If two elements share the same data-onesignal-unique-label, clicks may be logged incorrectly or actions may not fire.

2. Attach event listeners

You must explicitly attach JavaScript event listeners to trigger OneSignal in-app actions.
JavaScript
document.getElementById("tag-user-button")
  .addEventListener("click", function(e) {
    OneSignalIamApi.tagUser(e, { fiz: "baz" });
  });
Example:
HTML
<button id="tag-user-button" data-onesignal-unique-label="my-tag-user-button">
  Tag User
</button>
<script>
  document.getElementById("tag-user-button").addEventListener("click", function(e) {
    OneSignalIamApi.tagUser(e, { fiz: "baz" });
  });
</script>

Available functions

All click actions from the Block Editor are also available for HTML in-app messages.

Push permission prompt

Shows the native push notification permission prompt. Click events are automatically tracked. See Prompt for push permissions.
HTML
<button id="push-prompt-button" data-onesignal-unique-label="push-permission">
  Enable Push
</button>
<script>
  document.getElementById("push-prompt-button").addEventListener("click", function(e) {
    OneSignalIamApi.triggerPushPrompt(e);
  });
</script>

Location permission prompt

Shows the native location permission prompt. Click events are automatically tracked. See Location permission prompts.
HTML
<button id="location-prompt-button" data-onesignal-unique-label="location-permission">
  Enable Location
</button>
<script>
  document.getElementById("location-prompt-button").addEventListener("click", function(e) {
    OneSignalIamApi.triggerLocationPrompt(e);
  });
</script>

Close in-app message

Dismisses the current in-app message. Click events are automatically tracked.
html
<button id="close-button" data-onesignal-unique-label="close-message">
  Close
</button>
<script>
  document.getElementById("close-button").addEventListener("click", function(e) {
    OneSignalIamApi.close(e);
  });
</script>

Tag user

Sets a Tag. Click events are automatically tracked.
HTML
<button id="tag-user-button" data-onesignal-unique-label="tag-user">
  Tag User
</button>
<script>
  document.getElementById("tag-user-button").addEventListener("click", function(e) {
    OneSignalIamApi.tagUser(e, { fiz: "baz" });
  });
</script>

Open URL

Opens a URL in the device’s browser and closes the in-app message. Click events are automatically tracked. Supports Deep Linking.
HTML
<button id="open-url-button" data-onesignal-unique-label="open-website">
  Visit Site
</button>
<script>
  document.getElementById("open-url-button").addEventListener("click", function(e) {
    OneSignalIamApi.openUrl(e, "https://example.com");
  });
</script>

Click name

Assigns a click name that can be read in the in-app message click listener. Click events are automatically tracked. Supports Deep Linking.
HTML
<button id="click-name-button" data-onesignal-unique-label="named-click">
  Click Me
</button>
<script>
  document.getElementById("click-name-button").addEventListener("click", function(e) {
    OneSignalIamApi.addClickName(e, "test_click_name");
  });
</script>

Track click

Tracks a click event when you’re not using other clickable API methods.
html
<button id="track-click-button" data-onesignal-unique-label="custom-track">
  Track Click
</button>
<script>
  document.getElementById("track-click-button").addEventListener("click", function(e) {
    OneSignalIamApi.trackClick(e);
  });
</script>

Send Outcome

Tracks a Custom Outcome. Click events are automatically tracked.
html
<button id="send-outcome-button" data-onesignal-unique-label="bonus-claim">
  Claim Bonus
</button>
<script>
  document.getElementById("send-outcome-button").addEventListener("click", function(e) {
    OneSignalIamApi.sendOutcome(e, "bonus_claimed");
  });
</script>

Personalizing HTML in-app messages

You can use tag substitution in HTML in-app messages just like in the Block Editor.
Tag substitution does not work inside <script> tags.
Tag substitution works for:
  • Inline text (<h1>, <p>, <li>, etc.)
  • <style> rules:
    CSS
    body { background-color: "{{ favorite_color | default: '#fff' }}"; }
    
  • Attributes with URLs:
    • href
    • src
    • <form action>
    • <object data>

Using tags in openUrl() and addClickName()

Since <script> tags don’t support substitution, use one of these methods: 1. Access all tags with liquidPlayerTags This global object becomes available after DOMContentLoaded.
HTML
<div class="my-tags">--test checking all tags--</div>
<button id="open-url-button" data-onesignal-unique-label="promo-link">
  Personalized Offer
</button>
<script>
  document.addEventListener("DOMContentLoaded", function() {
    if (liquidPlayerTags) {
      // liquidPlayerTags becomes available afterthe DOMContentLoaded event confirm
      // by checking that the div with --replace with all tags-- is replaced with JSON
      document.querySelector(".my-tags").innerHTML = JSON.stringify(liquidPlayerTags);
    }
  });
  document.addEventListener("DOMContentLoaded", function() {
    document.getElementById("open-url-button").addEventListener("click", function(e) {
      OneSignalIamApi.openUrl(e, "https://shop.com?coupon=" + liquidPlayerTags["coupon"]);
    });
  });
</script>
2. Store a tag in the href attribute
HTML
<a
  id="open-url-button"
  href="app://deeplink?code={{ coupon | default: '10OFF' }}"
  data-onesignal-unique-label="promo-link"
>
  Redeem Offer
</a>
<script>
  document.getElementById("open-url-button").addEventListener("click", function(e) {
    e.preventDefault();
    OneSignalIamApi.openUrl(e, e.currentTarget.href);
  });
</script>

Next steps